Out in Boulder, Colorado, home of dear friends and allies, we see a new phenomenon: a sports team marketing itself for it’s global warming consciousness. The U-23s, an amateur, minor league soccer team, affiliated with the Colorado Rapids, are proudly proclaiming that they are carbon neutral in thought, word and deed.
“all the carbon emissions produced by the team (coaches, players, etc.) during their daily events (driving, cooking, etc.) are offset by modes of carbon reduction (reforestation, solar power, wind power, etc.).”
NASCAR next….